An AI agent that calls your web leads within a minute.
When someone fills in your form, Laycal phones them straight away. The agent asks your qualifying questions, handles objections and books the meeting on your calendar. Nobody on your team has to be free.
It does the first call the way you would.
The agent works from a script built around your business, and it holds a real conversation: it listens, answers and adapts when the lead pushes back.
Calls as your business
It introduces itself as calling from you, about the request the lead just made. You choose the voice, from several male and female options.
Asks your qualifying questions
Role, budget, timeline, the job and the address: whatever tells you this lead is worth a meeting. The answers are captured with the call.
Handles the objections you expect
You list the pushback you usually hear and how you answer it. The agent uses those answers mid-conversation.
Set up once. Every form fill gets a call.
Connect your form
Point your website form, Google Form, ad lead form or CRM at Laycal. Each new lead triggers its own call.
Build the assistant
Answer a few questions about your trade, hours and services. Laycal writes the agent’s script. There is no prompt to write.
Connect your calendar
Link Google Calendar. The agent offers only the times that are free and books the one the lead picks.
The answers, the recording and the booking.
You get the outcome, a recording, a written summary and the details the agent captured: name, email and appointment time.
If you are looking for an “AI SDR”
Laycal does the part of that job that happens on the phone with a new lead: the first call, the qualifying questions and the booking. It does not source leads, send cold outreach or work through purchased lists. If leads already come to you and wait too long for a call, that is the gap it fills. If you have a list of people who asked to hear from you and nobody called, see lead reactivation.
You pay for the minutes the agent spends on calls. No seats and no monthly minimum, and many calls can run at the same time when leads arrive together.
Before you connect a form.
Every form fill gets a call.
Laycal is invite-only. Book 15 minutes, hear real call recordings, and we'll send an invite if it's a fit.