Invite-only · 500 concurrent AI calls

Scale your sales calls to 500+ simultaneous conversations.

Turn a lead list into a 24/7 AI calling floor. Laycal dials, qualifies, handles objections and books straight into your calendar — so your team spends its hours in live conversations, not on the dial pad.

See the comparisonAccess by invitation
app.laycal.com / campaign / q3-outbound
Active calls487 / 500 concurrent
Denver, COCONNECTED02:14
Austin, TXDIALING00:03
Lisbon, PTQUALIFIED04:41
Tulsa, OKVOICEMAIL00:22
Leeds, UKCONNECTED01:16
Phoenix, AZOBJECTION03:15
Answer rate
68%
Meetings booked
34
Cost / meeting
$4.10
Live agent audio
Transcript
Agent — Hi Dana, quick one: are you still handling outbound for the Denver team?
Lead — I am, yeah. What's this about?
Agent — We cut dialer spend for teams your size. Worth 15 minutes Thursday at 10?
Lead — Thursday works.
Meeting booked → Google Calendar
Running outbound for
NorthbeamCadenceHalcyonRidgeline
$0.07 / min · 99.9% uptime target
One human dialer
80
calls in an 8-hour day, one conversation at a time, energy fading by 3pm.
Laycal
12,000
calls a day. 500 running at once, every time zone, same script quality at 3am.
ROI calculator

What you stop paying for.

Move the sliders to your team. We compare fully loaded SDR cost against Laycal usage at $0.07 per minute.

4
$85k
2,000
Team cost
$340k/yr
Laycal cost
$80k/yr
You keep
$260k/yr

Assumes 2.2 minutes per call across 260 working days at $0.07/min. Indicative only — your rates are confirmed on the demo.

Live in an afternoon, not a quarter.

Three steps
01
Upload the list, build the agent

CSV or Google Form in, prompt builder for tone, objections and qualification logic.

02
Launch the campaign

Up to 500 concurrent dials across providers and regions. One click, no seat maths.

03
Watch, listen, scale

Recordings, transcripts and answer-rate analytics per campaign. Booked meetings land in Calendar.

Command center

Every call, visible while it happens.

No black box. Watch dials connect, read live transcripts, pull a recording the second a call ends.

CONNECTED · lead #1247 · Denver, CO
DIALING · lead #1248 · Austin, TX
QUALIFIED · lead #1241 · booked Thu 10:00
OBJECTION HANDLED · lead #1239 · "too expensive"
VOICEMAIL · lead #1250 · retry queued
CONNECTED · lead #1252 · Lisbon, PT
CONNECTED · lead #1247 · Denver, CO
DIALING · lead #1248 · Austin, TX
QUALIFIED · lead #1241 · booked Thu 10:00
OBJECTION HANDLED · lead #1239 · "too expensive"
VOICEMAIL · lead #1250 · retry queued
CONNECTED · lead #1252 · Lisbon, PT
Real-time dial and connect status
Live transcript per conversation
Recording hub with instant playback
Answer rate and objection analytics
Multi-provider failover routing
Calendar handoff on agreement
500
concurrent calls per campaign
$0.07
all-in cost per minute
24/7
coverage across time zones
0
per-seat licences to buy

The dialer, the analytics and the voice stack in one place.

Platform
Bulk call launcher

Hundreds of simultaneous dials from a single list, with pacing and retry rules.

Real-time dashboard

Campaign health, live call states and outcomes without refreshing anything.

Call recording hub

Every conversation stored, searchable and shareable with the team.

Performance analytics

Answer rate, qualification rate and cost per booked meeting, per script version.

Multi-provider setup

Bring your own telephony and voice providers, switch without rebuilding campaigns.

AI voice customisation

Voice, pace and personality tuned per campaign, then held consistent on every call.

Results
Real estate
2,000 → 340
leads dialled to qualified conversations in one week. +340% qualified pipeline.
Insurance
85%
answer rate on a re-engagement list previously worked by two SDRs.
B2B sales
$47 / lead
cost per qualified lead — an 83% reduction against their previous dialer stack.

“We replaced a four-seat dialer contract and still tripled dial volume. The numbers got me on a demo; the recordings are what made me stay.”

Don — Texas Roofing Lead Gen
Head to head

Laycal vs JustCall vs Nooks.

Capability
Laycal
JustCall
Nooks
Massive call power
500 concurrent
Seat-limited
Parallel, seat-priced
Pricing model
Usage, per minute
Per seat / month
Per seat / month
Prompt builder control
Full, per campaign
Limited templates
Partial
Time to first campaign
Under an hour
Onboarding call
Implementation
Google Calendar booking
Native
Via integration
Via integration
Multi-provider failover
Included
Single stack
Single stack
Cost for 10,000 calls
Usage only
Seats + usage
Seats + usage
Volume without headcount

Concurrency is a setting, not a hiring plan.

Pay for minutes, not chairs

A quiet month costs a quiet month.

Own the script

Edit the prompt, relaunch, measure the delta.

Pricing that tracks usage, not headcount.

Confirmed on your demo
Free trial
Included with your invite
1 assistant · 5 calls · no card
Full dashboard access
Recordings and transcripts
Prompt builder
Google Calendar booking
Most teams
Usage-based
from $0.07 / min
no seats, no monthly minimum
Unlimited assistants
Up to 500 concurrent calls
Multi-provider routing
Analytics and recording hub
Google Calendar booking
Enterprise
Custom
volume rates · agencies
Committed-volume pricing
Dedicated provider capacity
Sub-accounts for clients
Priority support and SLA
Invite-only. Accounts are provisioned by us after the demo — no open signup.
Spend per minute. Billing is call minutes plus provider pass-through.
See it per campaign. Cost per booked meeting on the dashboard.
Encrypted in transit and at rest
99.9% uptime target, multi-provider failover
SOC 2 readiness in progress

Questions sales leaders ask.

No. You pick the voice, pace and personality, and the agent handles interruptions and objections mid-sentence. We play real recordings on the demo so you can judge for yourself.

Laycal is invite-only right now. Book a demo, and if it is a fit we send a Clerk invitation to your email — that link creates your account and provisions your first assistant.

Upload a CSV or connect a Google Form, write the prompt, launch. Most teams run their first live calls the same afternoon their invite lands.

Usage-based per calling minute, with no seat licences. Use the calculator above with your own numbers — it compares against fully loaded SDR cost. Exact rates are confirmed on the demo.

Yes — Google Calendar is native. The agent offers real open slots and writes the event the moment the prospect agrees.

Both price by seat and assume a human on every call. Laycal prices by minute and runs up to 500 conversations at once — see the table above.

You can bring your own, or use ours. Multi-provider routing means a provider outage reroutes rather than stopping the campaign.

Make 1,000 calls before lunch.

Laycal is invite-only. Book 15 minutes, hear real call recordings, and we'll send an invite if it's a fit.